Competitive Intelligence Speaker
Ellen had given hundreds of competitive intelligence presentations and webinars at conferences, universities and corporations globally, and is widely quoted in numerous business publications. Within competitive intelligence, Naylor is an expert in collection skills such as Win/Loss analysis, Elicitation, and Interviewing (human to human). She has spoken on these topics for over 35 years.
Since the early-1990s, Ellen Naylor has presented to three major public audiences. Below is a sample selection from associations/nonprofits, conferences and universities where Ellen has given workshops, presentations or webinars.
ASSOCIATIONS/NONPROFITS
CONFERENCES
UNIVERSITIES
Competitive Intelligence Speaker, Corporations
While all her corporate clients insist that Ellen not disclose their identity, she has a long list. These talks have ranged from helping companies establish a competitive intelligence program to specifics such as setting up a win loss program, elicitation skills training, or competitive analysis tools and techniques.
Competitive Intelligence Speaker: Most Popular Topics
Ellen gives presentations in a number of Competitive Intelligence areas. The two most popular are:
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How to Build Your Win/Loss Program.
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Elicitation: The Art of Conversation
If you’re looking for a great competitive intelligence speaker, you can’t go wrong with Ellen! While I was running the Minnesota SCIP Chapter, I worked with over 3 dozen competitive intelligence speakers over the years and one of our best (and most popular speakers) was Ellen Naylor. Ellen has a wealth of valuable and entertaining competitive intelligence war stories she’s willing to share with her audience, stories you won’t hear from anyone else. Stories that can improve your company’s bottom line.
Ellen and I have worked on several competitive intelligence projects together. I’ve always been impressed with her knowledge, professionalism and the wealth of experience she brings to the table, to say nothing about the quality of her work.
—Ben DuBois
Direct Marketing Columnist, Direct Marketing, Copywriting & Competitive Intelligence Expert